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Soreen

Are you a squidgy bit Soreen?

We directed and produced these 3 spots for the folks over at Soreen, with agency Red Brick Road.
For the technique, we pitched the idea of shooting puppeteered miniatures, and then animate the face and limbs over the top of the footage.
Everyone jumped aboard the puppet train, and off we went refining the scripts, designing the Soreen world and its fun characters in collaboration with Red Brick Road.
The client was keen on having as much branding in shot as possible, so we suggested Soreen coloured environments that were furnished using minimal props to establish the scene.

Our favorite of the three is ‘Office’ below…click play!

Development